That’s why we’ve put together a list of the best video editing apps-so you can make an informed decision and choose the best one depending on your skill level, video preferences, and device. We understand that the sheer number of options can be overwhelming. There are dozens of video editing apps out there that you can use to create captivating content in hours instead of days. Create Stunning Videos With The Best Video Editing Apps Add that to the fact that editing can take up to a week per video, depending on its length and complexity, and it becomes obvious why this type of content is underutilized. Most people would love to make stunning content, but they aren’t too keen about spending a month learning video editing. The trouble with videos is that they usually take a lot of time to create. Nobody’s going to spend half an hour reading through an article or a white paper, while the majority of people will gladly watch an interesting 30-minute YouTube video. On top of that, videos don’t require as much effort to consume. The thing is-videos are a lot more engaging and memorable than plain text articles. Freelancers, vloggers, teachers, influencers, and other individuals are becoming increasingly aware of the power of video marketing. It’s not just well-established businesses that can benefit from videos to a great extent. Recent video trends show that the vast majority of prospective customers learn about new products through short videos-more than any other means of online promotion combined.
There are a number of ways in which you can leverage video marketing to increase brand awareness, boost traffic, and generate more sales, including: If we take a closer look at how businesses promote their brands, we’ll see that a majority of them are relying on videos to get their marketing message across.
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The question isn’t whether or not you need videos, but rather how to make videos that drive traffic and generate sales. With so many people consuming video content regularly, businesses would miss out on a huge opportunity to get products and services in front of their target audience if they didn’t implement videos in their marketing strategies.
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Hubspot reveals that about 78% of people watch online videos at least once a week, while 55% of people watch them every single day. As more of them start implementing videos in their digital marketing campaigns-with great success-it’s become apparent that videos are a necessity in today’s technology-driven society. Marketers have known about the importance of visuals for a while now.
This shouldn’t come as a surprise, given that humans are visual animals -it’s much easier to grab our attention and pique our interest with a video than with plain text. Video is quickly becoming the most popular form of online content. Nick from InVideo Clock Icon Last Updated on: November 11, 2021
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